To align more closely with industry practices and embrace OpenRTB as the standard protocol,
Authorized Buyers Real-time Bidding protocol will sunset February 15th, 2025. Following this date, bid requests will no longer be sent to endpoints configured ...

Today we’re announcing the deprecation of Structured Data Files (SDF) v5.5. This version will sunset on October 3, 2024.


Migrate to v7, the most recent version, by the sunset date. Instructions on how to migrate to v7 can be found in our migration...

Today we are pleased to announce the release of a dedicated Performance Max developer guide. With this release, we’ve moved Performance Max content to its own tab in the main navigation of our developer documentation with a dedicated landing page and ...

On April 2, 2024, the Display & Video 360 API will institute a new project-level quota of 1500 total (read and write) requests per minute per project and 700 write requests per minute per project to help protect our infrastructure and improve the s...

Starting with version 19.0.0, the Google Ads API client library for .NET requires .NET version 6.0 or higher. Support for .NET Framework remains unchanged and the minimum required version remains 4.7.2.


Version 18.1.0 of the Google Ads API client l...

Starting May 1, 2024, requests to retrieve, create, or run Full Path and Path Attribution reports through the Bid Manager API will return an error. We deprecated both report types in February 2024. We announced this deprecation last November.


Afte...

We're excited to announce the launch of "Solutions," a new tool for Google Ads that makes it easier to manage and automate tasks in your account. With Solutions, you can quickly and easily generate reports that show you how your campaigns are perform...

Starting March 11, 2024 we are rolling out a permanent change that automatically pauses search campaign ad groups that were created at least 13 months ago and have not had impressions in the past 13 months. The rollout is expected to be complete for a...

Today we’re announcing the February 2024 update to the Display & Video 360 API. This update includes the following features:


Added functionality to the firstAndThirdPartyAudiences.editCustomerMatchMembers method to allow for the explicit removal of...

What happened?


For developers linking Merchant Center accounts to Google Ads using Google Ads API v14, there was an issue from 04:00 PST Monday, Feb 19 to 08:00 PST Tuesday, Feb 20 that caused some requests to the MutateMerchantCenterLink method o...

In April 2024, we are releasing a new version of Google Ads scripts that is updated to use Google Ads API v15.

Note: Our generic search and mutate methods allow for new API features as soon as they become available, and have been supporting Google Ads...

Today, we’re announcing the v16 release of the Google Ads API. To use some of the v16 features, you will need to upgrade your client libraries and client code. The updated client libraries and code examples will be published next week.



Here are the ...

Note: You can ignore this if you are not using Google Ads Performance Max with page feeds and text asset automation

What’s happened?



In October 2023, as part of Google Ads API v15, we launched the ability to configure your campaign to automatical...

Today we are deprecating Display & Video 360 API v2 and will sunset v2 on September 3, 2024. Migrate to Display & Video 360 API v3 before the sunset date to avoid an interruption of service.


You can read our release notes for more information on u...

We're pleased to announce that v202402 of the Google Ad Manager API is available starting today, February 13, 2024. This release brings support for gross revenue metrics in reporting as well as new error messages to support the Spotlight deprecation.
...

On April 30, 2024, the creation of hotel campaigns with COMMISSION bidding strategy will sunset. This bidding strategy was available only to travel advertisers. Requests to create new hotel campaigns or apply this bidding strategy to existing campaig...

Today, we are announcing that version 11.0.0 of the Google Mobile Ads SDK is now available. We recommend upgrading as soon as possible to get our latest features and performance improvements.

Simplified SwiftUI development



Version 11.0.0 no longe...

Today, we are pleased to announce a new video series just published on our YouTube channel, titled “Getting started with the Java Client Library”.


The seven episodes guide you through all the steps required to create a Google Ads campaign with the ...

On October 31, 2024, Display & Video 360 Entity Read Files (ERFs) will sunset. Public and private ERFs won’t be generated after this date. Migrate to the Display & Video 360 API to continue programmatically retrieving Display & Video 360 resource con...

Today we’re announcing the January 2024 update to the Display & Video 360 API. This update includes the following features:


A new floodlightGroups.floodlightActivities service that enables the programmatic retrieval of FloodlightActivity resources. ...

On February 9, 2024, we will update the Display & Video 360 API Terms of Service to add new language that supports announced changes to promote advertiser transparency and content reporting in Display & Video 360.


The new language specifies that, ...

Today, we are pleased to announce several guide enhancements to improve the experience of creating, managing and reporting on Performance Max campaigns with the Google Ads API.


New Getting Started guide that outlines the steps to create

Standard...

Today we’re deprecating cross-device conversion metric values in Bid Manager API. The following values will sunset on February 28, 2024:


METRIC_CM360_POST_CLICK_REVENUE_CROSS_ENVIRONMENT
METRIC_CM360_POST_VIEW_REVENUE_CROSS_ENVIRONMENT
METRIC_POST...

Google Ads API v13 will sunset on January 31, 2024. After this date, all v13 API requests will begin to fail. Please migrate to a newer version prior to January 31, 2024 to ensure your API access is unaffected.

We've prepared various resources to help...

The Content API for Shopping easy onboarding authentication method and tab, which create a service account for you, will not be available in Merchant Center Next. Easy onboarding is still available in Merchant Center Classic.


You can still use exist...

Background



Ad-tech providers have historically used third-party cookies for conversion measurement, and for attributing conversions to ad interactions. Conversion measurement is critical for evaluating the performance of ad campaigns and automated b...

In June 2023, support for Python 3.7 was deprecated in the Google Ads API Client Library for Python. In Q1 2024, a major version of the library will be released that makes it incompatible with Python 3.7. Library changes related to compatibility with P...

We’re announcing our tentative 2024 release and sunset schedule for upcoming versions of the Google Ads API to bring greater clarity to your planning cycle. Please keep in mind that these dates are only estimates and may be adjusted going forward. Addi...